Boost Your Business!- Business Holiday Card Advice

Sending out Holiday cards this year to clients and business associates? You are just in luck! Cave Girl Café is offering our holiday cards at an extreme discount when purchased in quantities of 10 sets or more. Even more importantly, we are here to help you with your business holiday card etiquette.

Sending out Holiday cards during this time of year can be very beneficial for your business. Holiday cards give you the opportunity to reach out to past clients and remind them they are important to you.  It also allows you to the opportunity to thank existing clients for their business or service.  There are several “rules” when sending out cards in a business environment and we are happy to share them with you.

If you missed our previous blog about Holiday card etiquette, you may be less than pleased to know that the Holiday season starts the day after Thanksgiving.  That means you may already be behind the curve. Holiday cards, ideally, should be in the mail the Saturday after Thanksgiving. Yep, that means last weekend! Do you have yours done? Not to worry…there is still time to order your cards online at www.cavegirlcafe.com/shop and get them in the mail.

So, what do you need to know about holiday cards?

Handwrite a message and sign your name. As with a personal holiday card, it is important to write a small, personalized message inside the card. Unlike the personal holiday card, it is acceptable to stamp your companies information under your hand written signature.

No company stamp? Send a business card. Although sending a personal business card inside the holiday card is a wonderful marketing tool, consider writing your business name in the holiday card as well. This way, once your business card is separated from the holiday card, the recipient of the card will still know who the card was from.

Handwrite the address labels. You do not want the holiday cards to look like bulk mail. Remember, the idea is to make the client/customer feel important.

Use correct titles. When addressing the envelopes, be sure to use titles such as “Mr.” “Mrs.” or “Ms.”

Send the cards to the client’s business address. Unless you know the client socially, it is proper etiquette to send a holiday card to the client’s business address.

Sending to Couples: Married vs. Not Married or Different last names. This is where it gets a little tricky. If you are sending to a married couple, address it to “Mr. and Mrs. John Doe”. If you are sending this card to a married couple with different last names, the enveloped should be addressed to “Mr. John Doe and Ms. Jane Smith”. If the couple is not married, the proper etiquette is to write their names alphabetically on separate lines:

Mr. John Doe

Ms. Jane Smith

Chances are pretty good you do not have your holiday cards done. If you are one who tends to slack on this front, note that the unofficial cut-off date for business holiday cards to be sent is December 15th. If you have a Paleo conscious clientele, check out our line of holiday cards. Your clients will get a kick out of them!

Remember, we also offer a discount on bulk orders of cards and coffee. They make the perfect holiday gifts!

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